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[2009-12-17]Keeping Current With Your Keyword Research
The series of Search Engine Strategies (SES) conferences attract a variety of SEM professionals across the globe.
[2009-12-03]Making Your Site Simple And Direct
Consumers love simplicity. We don't want to be confused with multiple messages and options.
[2009-11-25]Adding Reviews Can Build Traffic And Site Authority
RatePoint a marketing research company shared some interesting findings about reviews . Businesses that integrates reviews into their business web sites, 43 percent of the respondents to a survey indicated an increase in sales and 28 percent said they experienced an increase in traffic.
[2009-11-20]What Makes a Successful Website
As a business owner you certainly wouldn't accept an employee that was rude, slow, and generally inefficient.
[2009-11-13]Should You Keep Your Best Content Behind A Registration?
A debate has raged for years as to whether you should place your juiciest content behind registration pages that visitors must fill out before seeing the good stuff.
[2009-11-06]Creating Topnotch Headlines For Your Blog Posts
Whether it's the title shown on the search results page, or the subject line of your e-mail, or the title of your latest blog post, you need to provide a compelling reason for your customer to look closer.
[2009-10-28]Understanding How Search Engines Work
The search engine industry frequently innovates as do consumer behaviors for discovery and sharing. Those changes require search marketers to take a fresh look at what search engine optimization (SEO) is and why companies should or should not engage in its practice.
[2009-10-14]Has Twitter Finally Run Its Course Or Is It A New Business Standard?
It's funny that so many really think that Twitter only started this year. It was actually founded back in 2006 and most professional internet marketers, search enthusiasts and regular bloggers were playing with it from the start.
[2009-10-13]Try Facebook Ads now and reach 300 million people
Reach your target audience - segment by age, gender, location, interests and more. The diverse Facebook audience ranges from teens to seniors.
[2009-09-30]Independent Study Shows People Do Not Like Ad Tracking
Professors at the University of Pennsylvania and the University of California, Berkeley just conducted one of the largest independent studies on privacy and advertising tracking-and you may want take note of the findings.
[2009-09-24]High Ranking Sites With Bad SEO Require A Lot Of Thought
Sometimes we come across a site that gets great rankings in spite of itself. It might have a terrible title tag, poor content, a lousy navigational structure, or abysmally formatted URLs.
[2009-09-16]Try Facebook Ads now and reach 250 million people
Reach your target audience - segment by age, gender, location, interests and more. The diverse Facebook audience ranges from teens to seniors.
[2009-09-16]Scrapers And RSS To Build Links In Wordpress
When you run wordpress or any other blog for that matter, chances are your blog is getting scraped, and re-used without your permission.
[2009-08-26]How To Deal With Daily SEO Algorithm Changes
Many small businesses owners keep a more watchful eye on their search engine rankings than a Trekker keeping up with the timeline changes in the Star Trek universe.
[2009-08-05]Increasing Your Site's Ranking And Optimization Through IMG Tags
As many people already know, search engine optimization usually doesn't have one single factor that instantly fixes search engine rankings.
[2009-07-15]Link Exchange Pages May Be Hurting Your Site Ranking
A recent CNET article about link exchanges got picked up by CNN.com. The article referenced them as the "poor man's SEO" which is accurate in the sense that they are a low budget way of getting site links.
[2009-06-24]Knowing The Risks Of The SEO Tactics You Use
One of the key aspects of any SEO strategy is knowing the risks of the tactics you use. As those tactics approach or break Google's guidelines the more likely they to get you penalized or banned.
[2009-06-02]Fixing SEO Issues By Removing Black Hat Techniques
Sometimes people vanish out of the Google index and don't know why. Usually, they come to an search engine optimization (SEO) company like ours when they want to find out.
[2009-05-14]Changing The Way Your Site Handles Content For Social Media
The Internet has changed the way people find information. And it's changed the kind of information they pay attention to.
[2009-04-21]Taking Risks To Get Ahead
The 113th running of the famed Boston Marathon was on Monday April 20th (which happens to be my birthday, as well, if anyone gives a rip, and, no, I was not around for the first Boston Marathon).
[2009-04-02]Balancing Client Approval And SEO Control
In this final installment our questions will be centered on control and expected involvement of the business owner.
[2009-03-12]What To Do And Not Do To Your Website
Whilst not technically a session I was fortunate enough to hear Michael Stebbins of Market Motive present a little mini-presentation in the Expo hall, which grabbed a lot of people's attention. I was away from my laptop but managed to type up notes on my iPhone.
[2009-02-20]Increasing Your Knowledge Of Social Media
A couple of weeks, ago, Geoff Livingston wrote a post called "What Will You Do When Social Media Isn't Special Anymore?"
[2009-01-27]Selecting An SEO Provider
Show of hands, how many of you have read through Google's Webmaster Guidelines. Mmmm, ok. go ahead and put your hands down.
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