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[2008-05-28] How to Assess your Client through their Web Site
Every now and then my sales team will come to me to ask if I think a web site will make a good SEO project for us. To have a successful SEO project with a client's web site, I found that it is necessary to be able to not only assess the web site but your client as well.

[2008-05-22] SEO Strategy Through Fake News
Over at Search Engine Land's Sphinn, people are discussing a search engine optimization tactic which tries to assemble backlink juice by posting a fake news article.

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